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LAUNCHING SMOKY EYE KITS AT MASS RETAIL BY FOCUSING THE MEDIA SPEND OUT OF STORE WITH AN AWARD-WINNING FACEBOOK PARTNERSHIP FOR P&G.

 

How do we help COVERGIRL launch their first ever Smoky Eye kits to young female shoppers at Walmart? By going to where they are - Facebook... it's as easy as 1-2-3 to use - and great value too!